Sarbjit Gets A Slow Start At The Domestic Box-Office


Aishwarya Rai Bachchan and Randeep Hooda-starrer Sarbjit has not performed well on its first day at the domestic box-office. Given the serious nature of its subject and overall somber mood of the film, it was never expected to take a rocking start, but the trade was hoping for a collection in the range of Rs. 4-5 crore, which would have set the film up nicely for a healthy weekend. However, by collecting just Rs. 3.69 crore net on its opening day, Sarbjit will now have to show massive jumps, if it holds any hope of emerging a success at the ticket window.

In comparison, Aishwarya’s comeback film, Jazbaa, took a better opening on its First Friday even though it didn’t hold up that well over the subsequent days. Here’s how the opening of Aishwarya’s last two films compare:

Film Opening-Day Collection in Nett
Jazbaa Rs. 4.25 crore
Sarbjit Rs. 3.69 crore

The problem began from the morning shows itself, which showed such low occupancies that it made it almost impossible for the film to post a decent figure in spite of picking up at multiplexes toward the late evening and night shows. The Omung Kumar-directed film now has to show at least a 35-40% growth today, and as much as a 50% growth tomorrow, if it has any chance of recovering its production and marketing costs.

Data Courtesy: Indicine

Image Courtesy: Pooja Entertainment

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