Director Anurag Kashyap maintains his record of slow starts at the box-office as his latest releases, Manmarziyaan, too, has opened on a low note. The Abhishek Bachchan-Taapsee Pannu-Vicky Kaushal starrer was extremely dull in the morning, but picked during the evening shows to salvage some sort of collection that gives it hope, but only if it manages to grow really well over the rest of the weekend and then hold steady over the weekdays. A day-one figure of Rs. 3.52 crore nett is hardly anything to write home about, especially given how similar mid-size budget films have fared this year, but it at least gives the film a chance going ahead.
Manmarziyaan fared better in northern circuits like Delhi, NCR, and East Punjab, where the Punjabi connect managed to work a bit, plus the music is being appreciated over there. But if the music had made effective use of Hindi lyrics, instead of strictly Punjabi words, it’d have connected better with a pan-Indian audience. Then again, decoding what goes on in the mind of certain modern-day filmmakers and how they find new ways of alienating audiences is now a lost cause. Even the footfalls where the film is set, Amritsar, aren’t that high as expected. So, it isn’t like the setting, overdose of Punjab dialogues, and music have struck a chord with their target audience.
The opening-day collection of Manmarziyaan has just about saved it from staring down the barrel. But if the growth isn’t really good over the next two days, followed by excellent holds during the weekdays, then the going is going to be tough for the film.
Image Source: Phantom
Disclaimer: Our box-office figures have been compiled from reliable sources and our own extensive research, and are indicative of the film’s performance in the trade. However, Movified doesn’t claim any legitimacy over the accuracy of the data, and cannot be held responsible for any discrepancy in the same.