Over the past twelve to fourteen years, multiplexes have mushroomed all over the country, which has brought about a new trend – festival releases. It exists today across all the major film industries in the country (Bollywood, Kollywood, Tollywood, and Mollywood), but for the time being, we’ll focus on the Hindi film industry. Most big-ticket film, starring big stars, clamor for holiday weekends, and though certain biggies would release during festivals even before the turn of the new millennium, it was never as big a deal back then as it has become now, after the advent of the 200-crore and 300-crore clubs. Hum Aapke hain Koun and Dilwale Dulhania Le Jayenge anyone?
However, several festival releases have proven to be damp squids at the box-office, and the insane prices that they’re sole to distributors only make their losses that much harder to bear. On the other hand, many more than a few films have managed to achieve blockbuster status despite non-holiday releases, and we’re not only talking about the time before it became a big trend with so many multiplexes abounding. 2018 itself has seen as many as four blockbusters that released on everyday working weekends, not to mention the biggest blockbuster in the history of Indian cinema, Baahubali 2, which broke all records in both its Hindi and South versions and released just a year prior in 2017.
So, let’s check out every Bollywood film post 2000 that turned out to be a blockbuster despite not releasing during a festival weekend:
|Film||Year||Nett Collection (INR)|
|Kaho Naa Pyaar Hai||2000||44.28 crore|
|Koi Mil Gaya||2003||47.20 crore|
|Dhoom 2||2006||81.01 crore|
|Lage Raho Munna Bhai||2006||74.88 crore|
|Chak De India||2007||67.69 crore|
|Rab Ne bana DI Jodi||2008||84.68 crore|
|The Dirty Picture||2011||79.78 crore|
|Rowdy Rathore||2012||134.25 crore|
|Yeh Jawaani Hai Deewani||2013||188.99 crore|
|Aashiqui 2||2013||78.42 crore|
|Tanu Weds Manu Returns||2015||150.80 crore|
|Sonu Ke Titu Ki Sweety||2018||123.84 crore|
|Stree (expected)||2018||108.95 crore|
Who says a film needs a big holiday weekend to become a big blockbuster?
Cover Photo Sources: SKF, AGPL, and Hari Om
Disclaimer: Our box-office figures have been compiled from reliable sources and our own extensive research, and are indicative of the film’s performance in the trade. However, Movified doesn’t claim any legitimacy over the accuracy of the data, and cannot be held responsible for any discrepancy in the same.